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Are you looking for a tool to introduce business efficiency and perhaps automation? Tool selection involves evaluating products against defined requirements and making a best fit selection. The result of marrying business process with tool usage should be efficient business operations including data tracking and reporting. Not a test of how many tool features you can use.

In a pure consulting organization, the sales team has a keen focus on closing the deal – this is the bread and butter of the company. In a product company with services, it isn’t this clear. You may be surprised by this statement but consider this – what is the driver of the company?